Playbill is featured in the NYC Pride March for the second consecutive year June 25 with a special Pride float decorated with Pride-themed Playbill covers, a suspended, holographic disco ball, and more.
The Playbill Pride float is the culmination of Playbill and Times Square Alliance's second annual Pride in Times Square, which gathered stage and screen stars, Broadway shows, LGBTQIA+ non-profits, special Times Square business promotions, and more June 23-24 for a weekend-long event centered around NYC Pride weekend in Times Square between 45th and 47th streets—the heart of Broadway.
“Playbill is extremely proud to take part in this celebration of the LGBTQIA+ community,” says Playbill Vice President and Chief Operating Officer Alex Birsh. “We are always honored to change our iconic yellow design to the Pride Flag colors, celebrating this expansive and important community. And this year, we are even more proud to continue celebrating Pride in an even bigger way: a big party in Times Square, and our official Playbill Pride Float in the NYC Pride Parade. Playbill aims to be a leader in our community, and we look for this event to continue expanding our tradition of standing with and behind our LGBTQIA+ friends, family, and allies. Here's to an amazing celebration with our partners, sponsors, and the entire Broadway community."