Hermitage Artist Retreat
Englewood, FL
US

CONTACT NAME

LAURIE HUEBNER

DESCRIPTION

Advertising and Media Coordinator

About the Hermitage Artist Retreat

The Hermitage is a leading national arts incubator and a multi-disciplinary artist retreat uniquely serving artists, the creative process, and the community. The mission of the Hermitage is to inspire and foster the most influential and culturally consequential art and artists of our time. Located on a nine-acre beachfront campus in Manasota Key at the southern tip of Sarasota County, Florida, we provide diverse and accomplished artists with multi-week residencies to create new works of theater, music, visual art, literature, dance, film, and more. Hermitage Fellows have frequently described their experiences as “life-changing” and “transformative,” regularly noting that they accomplish more in any two weeks at the Hermitage than they otherwise might in two years. The award-winning original works created at the Hermitage are presented in renowned concert halls, theaters, museums, and galleries throughout our region and across the globe. In addition to the unique and invaluable experience we provide to artists, we take pride in our complementary missions of historic preservation, ecological restoration, and dynamic community engagement.

The Hermitage is the only major arts organization in the Gulf Coast region exclusively committed to the development and creation of new work across all artistic disciplines. Sarasota County is one of the fastest growing economies in the country, with the arts playing a pivotal role in the culture, community, and prosperity of the region.

HermitageArtistRetreat.org

Artistic Director and CEO: Andy Sandberg

Managing Director: Stacia Lee

Position Overview

The Hermitage Artist Retreat seeks an Advertising and Media Coordinator with demonstrated project management, marketing, design, and communication skills. Practical experience with knowledge of the various methods and tools to broadly execute our advertising, marketing, and media-relations strategy is a must. In recent years, the Hermitage has more than tripled its revenue, staff, and programming; introduced dozens of new partnerships throughout Sarasota County and across the United States; and expanded its national and international commission initiatives. The future is bright with expectations that this growth will continue. The successful candidate should be passionate about having a role in a fast-paced, energized, and rapidly growing arts organization that is looking to make a significant and sustainable impact in both our community and the national artistic landscape.

This individual will be responsible for consistently communicating and amplifying the Hermitage brand and messaging. The job requires the highest standard of excellence in oral and written communication skills; strong writing, editing, and proofreading skills are essential. This role requires exceptional attention to detail and organizational skills, the ability to multitask and balance a substantial volume of deadline-oriented projects, press contacts, and media relationships. Prior project management experience is vital. This will be a full-time, on-site position in Sarasota County, Florida, working closely among a team of passionate, driven, and high-performing professionals. The Hermitage offers a competitive salary and a benefits program including medical, dental, vision and an IRA match.

JOB DESCRIPTION:

Reporting directly to the Managing Director, the Advertising and Media Coordinator will coordinate and implement marketing initiatives, timelines, and campaigns. This individual will be responsible for the development and execution of multimedia marketing campaigns and press relations. This includes promotion for the Hermitage’s 50-60 annual programs and events, artist-media relations, and maintaining consistent and accurate messaging as it relates to the branding of the organization. Additionally, this position will help to promote the organization’s mission and identity through the thoughtful and detail-oriented creation and placement of print materials, news stories, website notices, social media, news releases, and other assets. The Hermitage offers a broad array of programs and a group of diverse artists with a local, regional, and national brand. This role will effectively market and communicate news and information – through a wide array of platforms including email, print and media, television and radio, social media, and other digital mediums – to new, existing, and diverse audiences to maximize attendance at events and engagement with the Hermitage brand and mission.

PRIMARY RESPONSIBILITIES:

· Create, produce, and oversee a broad array of promotional, marketing, and communication materials for the organization across print and digital platforms.

· Build, maintain, and engage an active media list for regular press communications surrounding frequent year-round programs and special events.

· Draft, edit, and proof press releases on behalf of the organization, in line with the voice and vision of the organization’s Artistic Director/CEO.

· Manage the timeline of advertising, marketing, and communication strategies, ranging from eblasts and social media postings to print mailings and distribution of materials.

· Coordinate, maintain, and execute upon the media and advertising plan for the organization, including any media partnerships and sponsorships, as well as paid print and digital media.

· Design and execute advertising and marketing materials that present a clear, unified, and positive image for the organization that is in line with the mission, vision, and brand as set forth by the Hermitage’s leadership.

· Plan, prepare, and place original promotional content such as articles, news and press releases, email, website and social media posts, and other updates on behalf of the organization.

· Arrange for photography and/or press coverage for programs and events, and oversee relationships with any freelance marketing-related contractors.

· Capture, organize, and capitalize on archival photographs, videos, press clippings, quotes, and other valuable media records.

· Create and coordinate multimedia packages and resources; research and organize all existing and future photo and video materials, logos and branding, press clippings, and other promotional assets.

· Coordinate with any contracted individuals and resources (as needed) for supplemental graphic design, public relations, and website updates.

· Represent the organization in a variety of settings and events, always promoting the company in the best possible way.

· Maintain positive relationships with media outlets, institutional partners, and other constituencies.

· Attend and participate in Hermitage programs, special events, and other ‘all hands on deck’ activities.

· Perform other related duties, as assigned.

QUALIFICATIONS:

· A passion for the Hermitage’s mission and the organization’s commitment to supporting artists, the creative process, and the community.

· Demonstrated excellence in oral and written communication skills; strong editing and proofreading skills are essential.

· The ability to represent the interests of the Hermitage and the voice of its Artistic Director/CEO accurately to artists, partners and collaborators, and other constituents.

· Graphic design and editing skills a strong plus.

· A sense of ambition, initiative, and ‘hustle.’

· Ability to handle sensitive information with diplomacy and discretion.

· Facility in managing multiple priorities and time-sensitive deadlines.

· Organizational and project-planning skills are paramount, as is the management and coordination of multiple institutional partnerships.

· The ability to take accurate notes, summarize and retain information, and seamlessly translate them into future communications.

· Flexible to work evenings and weekends, as needed, in support of artist programs and donor events on campus and throughout our region.

· Proficiency with management software, including database, communication, and event management programs.

· Proficiency with all Microsoft Office, Google G-Suite applications, Zoom and other relevant applications.

· Familiarity with Adobe Creative Suite (such as Photoshop and InDesign), Canva, and other design software a plus.

· Bachelor’s Degree and/or equivalent, or higher.

The Hermitage Artist Retreat is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees, artists, guests, and members of our community.

Location of position: The Hermitage Artist Retreat on Manasota Key, Sarasota County, Florida

Please note: This is a full-time, on-site position; non-local candidates would be expected to relocate.

Salary and benefits:

Salary and benefits: Salary commensurate with experience. The Hermitage offers competitive health benefits, along with a matching IRA program. A relocation bonus may be provided, as appropriate.

To apply, please submit:

· Cover Letter

· Resume/CV

· Three References

Submit Applications to: [email protected]

Additional writing samples may be requested further into the process.

Application Deadline: We are seeking to fill this position immediately. Candidates are asked to submit their material as soon as possible.

DURATION

Jan 6, 2025 -

SALARY

$50,000.00 – $65,000.00 per year

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